Peloton is blocking the #StopTheSteal hashtag from being created or used

From The Verge:

Peloton, a company known for its internet-connected bikes and treadmills, is wading into the Stop The Steal mess. The company is now preventing users from creating a #StopTheSteal tag from within the app, saying the tag does not “meet our guidelines” when a user goes to create it.

[…]

Tags on Peloton function as community identifiers. When people join a tag, it appears under their name on the company’s leaderboard during workouts, and they can socialize with other members of that tag. Anyone can create a tag…

Peloton. Just let that sink in.

Peloton.